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_{What did we learn this week?}

• How can you exhibit more executive presence

  2025 Prediction: A Surge of Self-Serve CTV Buyers

  

  Roku predicts that 2025 will be a breakthrough year for self-serve CTV advertising. Roku Ads Manager makes it easy to integrate CTV into your 2025 marketing mix. Easily segment your target audience, optimize campaigns in real-time, and drive conversions with interactive ad formats and shoppable ads with a Shopify integration. Roku Ads Manager makes CTV advertising accessible and impactful for businesses of any size.

  Discover CTV performance on Roku

3 visuals to get you to see things differently.

Why?

“Change the way you see things, and the things you see will change.”

When we should take a break

As leaders, it’s easy to push ourselves to the limit, but taking regular breaks is essential for long-term success! Stepping away helps clear your mind, boosts creativity, and improves decision-making.

Whether it’s a quick walk, meditation, or simply disconnecting for a few minutes, those moments recharge your energy and make you a better leader for your team.

🏆 Don’t forget—self-care fuels leadership!

🗞️ Things worth checking out

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"Vulnerability is not winning or losing; it’s having the courage to show up and be seen when we have no control over the outcome." – Brené Brown

As leaders, discussing our feelings fosters trust and connection within the team. It shows strength, not weakness.

When we openly share, we create a space where others feel safe to do the same, building stronger relationships and more resilient teams.

Growth is the fuel for leadership success

Leadership isn’t about being perfect—it’s about showing up, especially during the ups and downs.

Consistency builds trust and resilience, and your team looks to you for strength in tough times. It’s in the challenges that true leaders rise, learning and growing through every high and low.

Keep pushing forward, because your presence and perseverance set the tone for your team's success.

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